Overview

The Brilliant Sticker Show & Rave Flyer exhibition mesmerized attendees at the 2023 Portola Music Festival. Curated by drum & bass pioneer and Blurring Books founder, DB Burkman, the showcase drew inspiration from the vibrant rave culture of the 1990s–offering visitors a nostalgic journey through time. The collection featured vintage stickers and electrifying rave flyers, brought to life by CUSP’s experiential design that blended hospitality with a curated cultural experience.

Festival-goers encountered numerous interactive Spotify touchpoints, including projection-mapped visuals, branded signage, and QR codes linking to specially curated playlists. The exterior walls and entryways displayed Spotify playlist art and immersive soundscapes, enveloping visitors in a full sensory experience. Attendees also received personalized digital club cards from the photo kiosk, officially designating them as ‘Portola Party People.’

Widely regarded by both festival-goers and industry insiders as one of the weekend’s main highlights, the installation showcased CUSP’s ability to extend the festival experience while seamlessly integrating brand partners into the cultural programming.

📍 San Fransisco, CA

Scope Of Work

• Curatorial Collaboration

• Creative Design

• Digital Experience

• Logistics & Operations